No matter how bad the product may be, just like a deer standing in the middle of the road looking at the oncoming car with glaring headlights, you just cannot not watch. it The fear is that once something good actually does happen, you will miss it.
Its like the Superbowl when you know one team is going to dominate the whole time and there really is no chance that it will be exciting in any way. Yet, you watch to see if the team that sucks can actually pull some insanse shit out of their ass and turn the tables. Even though you know that every news channel and ESPN will replay it for weeks.
I still watch RAW becuase what else am I gonna watch on a Monday night? (though I was watching the Animatrix while RAW was on, pausing it for what I thought might be interesting spots).
did they forget they had a ppv this weekend? no buildup to make people spend their money...oh well...it could have been worse, i mean it could have been an episode of wcw thunder