Danny Glover FIRED for being uppity negro.

[Black Lazerus]

Originally posted by Tenbatsuzen
This is what I mean about celebrity endorsements.

Danny Glover has extreme political views. He is more than welcome and as an American, completely entitled to them.

However, as a celebrity, who tries to make money by entertaining America, he should realize that the views he has and publically supports can and will affect his public persona as a celebrity and affect the way he makes money.

Without knowing about Glover's political views, you'd see him as a fine African-American actor, who was not quite Denzel or Morgan Freeman, but had carved out a niche for himself.

Now, imagine you're the CEO of a company and you align yourself with a B-level celebrity to sell your product. You get name recognition, a friendly recognizable face, and your product sells.

But what happens when more and more people find out about the celebrity who is endorsing your product has these kind of views? Your product is then associated with HIS views, and sales of your product can and will plummet.

Why do you think, for the most part, people you see who are celebrity endorsers are very mild, middle-of-the road people who don't make waves with their personal or political lives?

If Danny Glover chooses to make his views public, he should realize it will be difficult for him to endorse products.

Oh i agree that if you have an opinion about something and people don't like it they are intitled to call you on it.