Did The Pinnacle "Horny Goat Weed" people STEAL WOW?

[WindowLck]

I was at a GNC store on the Lower West Side of Manhattan and I Spotted these "WOW" (Whacked Out Water) energy drinks in the refrigerator. Did you guys know about this? The Logo looks awfully familiar, especially since Pinnacle was a advertising client for so long.

I took Digital Picture of the Bottle

<a href="http://members.aol.com/windowlck/wowwater1.jpg" target="_blank">link to Pic1</a>


<a href="http://members.aol.com/windowlck/wowwater2.jpg" target="_blank">link to Pic2</a>


<a href="http://members.aol.com/windowlck/wowwater3.jpg" target="_blank">link to Pic3</a>

[Cleveland Steamer]

you gotta be kidding me! What a rip off!!!

black background
yellow letters
positioned diagonally

I've seen WOW all over the place since O&A went off the air. It seems like every marketing firm is using it as their platform. I wonder if O&A copyrighted the slogan...

[Cleveland Steamer]

I called the number on the back of the bottle (I wanted to know how long that logo has been in use), but it's the sales department. The customer service office is open 9-5, M-F. The number is 1-888-488-7325. From there, you can contact a marketing representative.

I want some answers goddammit. This is out and out plagiarism and breach of copyright. These Pinnacle fucks are trying to make money off O&A.

[WindowLck]

Adirondack Pure Announces New Entry Into Multi-Billion Dollar Energy Drink Category


GARDEN CITY, NY, Feb. 19, 2003 (INTERNET WIRE via COMTEX) -- Adirondack Pure Springs Mt. Water Co., Inc. (OTC BB: APSW) President and CEO David Sackler today announced an exciting new venture with Bodyonics, Ltd., a leader in the nutritional supplement industry, to produce \"Pinnacle WOW\" Energy Drink, a unique and exciting entry into the multi-billion dollar energy drink industry.

Pinnacle WOW, which stands for \"Whacked Out Water,\" is the first energy drink that is non-carbonated, sugar-free, calorie-free, and infused with caffeine from natural sources, including Yerba Mate, Guarana, and Kola Nut, to provide a great-tasting energy rush without the hypoglycemic crash or gastro-intestinal discomfort associated with other canned, bitter, sugar sweetened, carbonated, energy drinks.

Pinnacle WOW will be available in 8 ounce PET bottles in two great-tasting flavors, Rockin' Raspberry and Sinfully Citrus.

\"Our association with the Bodyonics Pinnacle family has been tremendously exciting and rewarding. With an unparalleled reputation for providing consumers with the safest, newest, cutting edge nutritional supplements, Pinnacle is an emerging force in the $53 billion nutrition industry,\" said Adirondack President/CEO David Sackler. \"Expanding the product stable to include WOW, a unique, new entry into the multi-billion dollar energy drink category of the beverage industry, which has grown 50-fold over the past three years, provides the consumer an energy beverage that stands alone as a product designed with a nutritional perspective ... in other words, one that tastes great, works, and is safe.\"

After a tremendous consumer and industry response to Pinnacle WOW at the recent International Federation of Bodybuilders Olympia Weekend and General Nutrition Center's Show of Strength, WOW is to be showcased at the Bodyonics Pinnacle booth at the Arnold Schwarzenegger Classic Expo Feb. 28 through March 2 at the Greater Columbus Convention Center in Columbus, Ohio. In typical Pinnacle fashion, the more than 80,000 Expo attendees expected can look forward to a great, exciting, fun scene at the Pinnacle booth, and get the chance to be among the first to try WOW and the other exciting Pinnacle products that are available nationwide through General Nutrition Centers, Vitamin Shoppe, and Great Earth Vitamin Stores, including Pinnacle AquaLean Diet and Fitness Water.

This news release contains forward-looking statements. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance and underlying assumptions and other statements, which are other than statements of historical facts. These statements are subject to uncertainties and risks including, but not limited to, product and service demand and acceptance, changes in technology, economic conditions, the impact of competition and pricing, and government regulation and approvals. All such forward-looking statements, whether written or oral, and whether made by, or on behalf of Adirondack Pure Springs, are expressly qualified by these cautionary statements and any other cautionary statements which may accompany the forward-looking statements. In addition, Adirondack Pure Springs disclaims any obligation to update any forward-looking statements to reflect events or circumstances after the date hereof.

[BuffaloPaul]

Originally posted by Cleveland Steamer
you gotta be kidding me! What a rip off!!!

black background
yellow letters
positioned diagonally

I've seen WOW all over the place since O&A went off the air. It seems like every marketing firm is using it as their platform. I wonder if O&A copyrighted the slogan...

This is such an obvious rip-off, that the exact logo was used. My first thought was to be pissed about it, but then I thought about how we can use this as a positive!?!

These are built in advertisements to spread the WOW logo in the media. Why can't we have people who stand outside for those morning wakeup shows in NYC holding a bottle of WOW energy drink and when they get on camera point to the label.

It could be a subversive way to get that WOW logo recognized again, (subliminally).

USE THE WOW TO OUR ADVANTAGE!!!:eureka:

[IrishAlkey]

You gotta' be fucking kidding me.

Hoo Hoo

[Keyser Soze]

Should they sue Quakerbridge Mall for telling people "Let us WOW you today" ? I always get a chuckle when I walk in and see that sign there.

[Tenbatsuzen]

Keyser - I think the SAME EXACT GODDAMN THING when I see that sign. It's just a huge scoreboard that says "WOW".

As for the logo - it's Brother Joe's design. Maybe he might have sold it to Pinnacle?

[Ants in My Pants]

Originally posted by Tenbatsuzen
As for the logo - it's Brother Joe's design. Maybe he might have sold it to Pinnacle?

Actually, I'm pretty sure it was Brother Darren's (Opie's brother) design, but I might be wrong.

[JimmyBlueEyes]

Has anyone bothered to ask the respective brothers if it IS copyright infringement?? Hence netting them a boatload of cash??